News: PUMA x Sophia Webster – Drop 2

It seems that fall and winter have officially been turned into seasons of collabs since past few years – makeup, skincare, clothing and shoes, celebs and influencers have been collabing with brands left and right to put their personalised style-spin on the otherwise solid regular lines of the respective brands. This time around, one of the most feminine, ethereal and refreshingly light collab that everyone has their eyes on is PUMA X Sophia Webster.

This isn’t the first time global sports brand Puma is extending hands to get an influential ambassador on board for designing, they have done an obnoxiously successful collaboration with Rihanna in the past. However, this time instead of a Hollywood celeb, they have got Sophia Webster – the renowned British shoe and accessory designer on board for the second time. Sophia Webster, who is known for her craft of marrying contemporary with the feminine, had already designed shoe wear and bodysuits for PUMA featuring her hand drawn designs for their first collab that was released in August this year.

The PUMA X Sophia Webster Drop 2 focuses more on soft rainbow candy pastels on contrary to the bold and metallic hues of her first collection.  Sophia has also incorporated the major runway fall 2017 trends of metals, foils and bold graphics in her second collection that gives her feminine and soft color palette a trendy and fashion forward edge.

The second installment of PUMA X Sophia Webster is heavily inspired by the British designer’s love and passion for dance, the accent colors of pastel blues and candy pinks; and the subdued grey bases create the perfect image of a ballerina anyways, there definitely could not have been a better homage to the designer’s love for dance!

The second installment of PUMA X Sophia Webster features a leather varsity jacket – that has Sophia’s signature ‘dreamette’ badges attached, a very chic and keeping with the dreamy-world vibe a unicorn motif and some bold foil graphics. This would be perfect paired with the fluro trim sweatpants, also included in the collection.

For footwear – which of course is the strongest point of the designer – Sophia has come up with three different options. A pearl white trainer with the exclusive to this collection rainbow cage detailing, sneakers with the same signature unicorn cage detailing and a sandal with a unicorn icon, combo and design.

The entire PUMA X Sophie Webster collection is really well done and stands apart from the previous collab! This is bound to be a head-turner this season!